Peter Rusiňak from Transportly helps companies transform their freight procurement into an innovative digital experience. His focus is on process automation, cost reduction, and improving supply chain efficiency. By leveraging modern technological solutions, he addresses the current challenges of the logistics industry.
With extensive experience in logistics and procurement, Peter has worked across the entire transportation management cycle – from carrier selection and price negotiation to process optimization. He believes that digitalization is not just about software but about enhancing overall transportation management strategies. What does he see as the biggest barriers to digital transformation in logistics, and how can they be overcome? Read on to find out.
Digitalization: The Key to Sustainable and Competitive Logistics
At Transportly, we focus on making innovation a natural part of logistics. Our main goal is to demonstrate to clients and carriers how our products can simplify and optimize freight procurement and daily logistics operations. 4Shipper and 4Carrier embody this idea, helping businesses save both time and costs. But how? Peter shared a real-life example:
“A manufacturer from the DACH region transitioned to digital freight procurement. Previously, they requested quotes from carriers via email, a process that often took several days. After implementing the 4Shipper platform, procurement time was reduced by 30%, and they discovered an average cost savings of 10-15% on transportation expenses. This is a great example of how a digital platform can provide immediate and measurable value,”
– explains Peter Rusiňak.
What Challenges Do Clients Face Most Often?
Based on his experience, Peter outlined the most common challenges clients encounter:
- Time-consuming freight procurement – Clients struggle with lengthy email communications with carriers.
- Lack of price transparency – Some clients do not have a clear overview of market rates and end up overpaying.
- Reluctance of carriers to join the platform – Carriers often worry about fees and fail to see the benefits.
- Finding reliable carriers – Companies want to expand their network of reliable partners but do not know where to start.
Our mission is to show how we can easily address these issues and transform client skepticism into trust. As Peter emphasizes, 4Shipper is a tool for fast, transparent, and efficient freight procurement. Instead of long email chains and phone calls, all offers are available in one place, enabling clients to respond to competitive prices instantly. The biggest advantages? Automation and transparency, reducing manual work and providing greater control over the process.
What Do We Offer Our Clients?
Peter acts as a partner and consultant to our clients, supporting them from the initial contact through implementation and beyond. Here’s how he works with them:
- Initial consultation – Identifies client challenges and assesses how our solutions can help.
- Live demo presentation – Showcases solutions in real time, demonstrating practical use cases.
- Guidance through first steps – Assists clients in setting up their company account, importing carriers, and launching their first freight procurement requests.
- Ongoing support – Maintains regular client communication, gathers feedback, and optimizes software usage.
The Biggest Challenge in Logistics Digitalization Is Not Technology
Peter highlighted the most significant challenge in adopting new technologies and innovations in logistics: “Many companies could significantly improve their processes but fear change. Our goal at Transportly is to show that digitalization does not mean losing control – on the contrary, it provides more opportunities and flexibility. The biggest obstacle to digital transformation in logistics is not technology but the fear of change. My job is to break down this barrier and show companies that digitalization leads to real, tangible results.”
If you’re ready to embrace innovation and digitalization in your company, we’re here to help. Book a demo, and we’ll show you just how simple it can be.